Digital marketing has been evolving rapidly ever since the popularization of the Internet and information technology. Less than a few decades ago, marketing efforts were limited to radio or television advertisements. Fast forward to now, and nearly every business has the chance to speak their mind, which is great…or at least, it should be. While the increased availability of digital marketing presents small businesses with unique opportunities, the explosion in...
Is your business active on Twitter? If yes, you need to ensure that you take a maximum advantage of the platform. If not, you need to amend your social media strategy a bit to incorporate...
Brand visibility in the search results is the first thing every digital marketer wants for his brand. They try their hearts out to ensure that their websites rank on the first page of the search...
Being a startup, there are many challenges entrepreneurs face from market penetration to grow revenues to brand recognition. On the other hand, consumer buying patterns are evolving with each passing day and these startups have...
Google checks out and rewards your honest and authentic efforts. Fair and transparent SEO practices are always acknowledged and encouraged. Whether you have a startup or a business that has set up a benchmark, you...
Local marketing is not a new concept. In fact, Google wishes that you go for local marketing to earn those brownie points when you have a local shop or store in a particular area. Let...